Ashire Communications:​

• Contributed to the passage of a $72 million bond issue for the Southwest Local School District by providing year-long PR support and advice. The money is funding construction of desperately needed schools.

• Headed the team that used PR and marketing communications techniques to generate more than 300 applications from aspiring entrepreneurs in the Xavier Launch-a-Business Competition, also known as X-LAB.

• Prompted the Three Rivers Local and Southwest Local school districts to immediately implement recommendations Ashire made in our communications audits. The districts' actions included creation of the communication director's position for Southwest as well as a series of community advisory boards for Three Rivers.

• Developed and implemented a plan to make students in the Lakota Local School District aware of menu changes in 22 school cafeterias. The goal: to make sure students ate the new food. Despite a drop in enrollment, the number of meals sold stayed the same.

• Generated news coverage in more than 100 local, national and foreign media outlets for clients, including all major media outlets in Greater Cincinnati. Other examples: ABC News, USA Today and The Associated Press.

• Generated more news attention for Ohio River Paddlefest than in any of its prior nine years, which helped to boost revenue and increase paddler registration by 20 percent.

• Reached the local African American, Jewish and Hispanic communities by targeting niche news media outlets that serve those populations.

• Generated a substantial increase for iSPACE -- an education nonprofit -- in camp registrations, offers of help from volunteers, inquiries about booking programs and Facebook ‘likes.’

• Generated news attention for Xavier University's new masters degree in customer analytics, helping to exceed the enrollment goal.

• Generated more publicity for Cincinnati’s anniversary celebration of the Americans with Disabilities Act than in any of its prior years, resulting in hundreds of people attending the event.

• Helped a nonprofit raise $60,000 by writing its annual fundraising letter and providing fundraising advice. It was, by far, the most ever raised in the organization’s annual appeal.