What's New at Ashire Communications

Ashire Generates Valuable Attention for Clients
Marketing Communications for Nonprofits
And Other Great Causes

Elliot Grossman, President
egrossman@ashire.net / 513-240-9801 / Loveland, Ohio
School shootings can be prevented. So says psychologist Peter Langman is his new book, School Shootings: Understanding High School, College and Adult Perpetrators. This Newsweek article offers a great synopsis of Dr. Langman's findings about how to spot potential shooters before it's too late. Other media appearances include a St. Louis radio station and a Danbury, Connecticut newspaper. A guest column by Dr. Langman appeared in the Rockford, Illinois Register-Star. Ashire is helping to promote the book and Dr. Langman's expertise as a speaker and trainer. January 2015
Ashire generated widespread news coverage of the 25th anniversary event in Cincinnati for the Americans with Disabilities Act, which featured a march, a birthday cake, speakers and more.  Local 12, Channel 9, Channel 19, City Beat and The Cincinnati Enquirer covered the event. Ahead of time, The Enquirer published our guest columns, devoting three pages to the ADA. Three broadcast shows interviewed our committee members, including WLWT’s Issues and WKRC’s Newsmakers with Dan Hurley. WVXU-FM devoted an entire hour to the topic with this segment and this one too, something it rarely does. This article appeared on the front page of all editions of The Hometown Enquirer. Ashire wrote this news release. July 2015
Cute dogs were dressed up in outfits to raise money for an animal rescue organization. The great, great, great, great, great niece of President William Howard Taft was involved. Ashire handled publicity. Local 12's Good Morning Cincinnati devoted a segment to the event. This video of Local 12's Dance Party Friday is cute. And here's a gallery of photos on WCPO.Com. August 2015
Ashire promoted the October AARP Life Reimagined event at the Sharonville Convention Center. WVXU-FM aired 45 minutes of interviews with our organizers and speakers, including Chris Gardner, the inspiration for "The Pursuit of Happyness," starring Will Smith. Fox 19 and WCPO-TV, also aired interviews. We wrote this story for AARP PR materials. The story also appeared in The Cincinnati Herald, the Dayton Defender, the Loveland Herald, Senior Life and AboutGreaterCincinnati.Com. October 2015
Ashire President Elliot Grossman wrote about crisis communications for the newsletter of the Ohio Provider Resource Association, composed of organizations that serve people with disabilities. “Like insurance, it’s something you hope you won’t ever need to use,” he wrote, “but you’ll be glad you have it when a crisis strikes.” April 2016
After Fidel Castro died, Ashire arranged for Tom Hayes, Xavier University's business dean, to be interviewed by the Cincinnati area news media about the future of Cuba. Dr. Hayes, an expert about the changes in Cuba, has taken groups of students there. Hayes was interviewed by three TV stations: WKRC, WCPO and WLWT. November 2016
This interview on WVXU-FM’s Cincinnati Edition had us laughing at times and nearly in tears at other times, hearing how our client, iSPACE, has inspired kids to pursue science and technology careers. A 2nd grader sent a letter and drawing to iSPACE, describing how her day at iSPACE was the best day of her life and now she planned to be a scientist. March 2017
The National School Public Relations Association has honored Ashire with an Award of Excellence for the annual report we created last year for The Children's Home of Cincinnati. Our team included designer Ryan Ostrander and photographer Phil Didion, highly talented professionals. The folks at The Children's Home were great to work with, including the children, staff and leadership. June 2017
Ashire President Elliot Grossman, who also is president of The Cincinnatus Association, helped to present the third annual Donald and Marian Spencer Spirit of America Awards. Winners were Su Casa, Al. Neyer and Greater Cincinnati Urban League. May 2017
Ashire is promoting the Xavier AI Summit, part of the university's pioneering effort to accelerate the use of AI to improve health care. WVXU-FM, Cincinnati, aired a segment about the topic. The Associated Press distributed this story, WCPO.Com wrote this story and Healthcare IT News posted this story. August 2017
A fresh look at an organization’s communications practices can make a big difference. Ashire Communications made dozens of recommendations to the Southwest Local School Board in its communications audit of the school district. Administrators immediately started to implement the recommendations. May 2017