Marketing Communications for Nonprofits
And Other Great Causes
Elliot Grossman, President
firstname.lastname@example.org / 513-240-9801 / Loveland, Ohio
On behalf of the 10,000 children we help each year at KidsPeace, thank you for your invaluable help in spreading the message about our " Think Big!" foster care campaign to millions of Americans. Your journalistic skills and experience made a big difference in the launch of this effort and we appreciate your tremendous results. Your work will mean less suffering and more comfort for kids who have waited too long for love. I am personally honored to know you and am so happy we got to work together. Super job.
Mark Stubis, Former Vice President for Communications, KidsPeace,
The National Center for Kids Overcoming Crisis, Lehigh Valley, Pennsylvania
In a very short period of time, Elliot Grossman was able to get Cedar Village Retirement Community incredible press coverage locally, nationally and internationally. Cedar Village took to Israel nine residents, whose average age was 85. They had Bar and Bat Mitzvahs in Jerusalem at the Western Wall. The day of the B'nai Mitzvahs, there were eight members of the Israeli press who travelled with us on the bus from the hotel to the ceremony. Thanks to Elliot's expertise, the Cedar Village B'nai Mitzvah Mission participants became media stars in Israel.
Sally F. Korkin, Retired Director, Community Relations & Outreach,
Cedar Village Retirement Community, Mason, Ohio
I worked with Elliot Grossman when he served as Lakota’s interim director of communications and community relations. I found Elliot’s approach to dealing with the news media to be refreshing because he believes in being candid and upfront with reporters -- providing information to them even before they ask for it -- which served our school district well. I also found him knowledgeable and responsible, with an extremely strong work ethic. An additional strength is his many connections with key leaders in Greater Cincinnati.
Ron Spurlock, Assistant Superintendent, Lakota Local School District
Butler County, Ohio
I've had the pleasure of working with Elliot at two different newspapers and I have published his work in several community magazines I have managed. Elliot is a first-rate storyteller, reporter, editor and communicator. His passion for making a difference was evident in his journalism career, and continues to be on behalf of great causes in his role with Ashire Communications.
Jim Pleshinger, Public Relations Professional, Cincinnati, Ohio
I had the pleasure of working with Elliot when he handled all of the public relations for the very large Lakota School District. Elliot is the consummate professional who delivers what he promises. He is a joy to work with and handles tough PR situations with grace and ease. I sincerely hope to work with Elliot again in the future.
Alison Miuccio, Former Marketing Director, West Chester-Liberty Chamber Alliance,
Butler County, Ohio
Over the past 20 months, Three Rivers Local Schools has completed five separate audits of different departments in our school district. All took a deep dive into the work we do. Our senior staff, Board of Education, and community, however, have paid the most attention to the findings of our communications audit performed by Ashire Communications. We immediately started implementing some recommendations. Above all, the recommendations were very specific and pointed out several quick fixes as well as some long-range solutions. Our team was very impressed, and the audit has become part of a living document we are using daily.
Craig Hockenberry, Superintendent, Three Rivers Local School District, Cleves, Ohio
Elliot Grossman provided incredible expertise to my team by helping us gain national-level visibility on a highly technical topic that had a very tight timeline. Elliot was able to come up to speed incredibly quickly and immediately identify the right vehicles for us to pursue to increase the awareness of the work we were about to begin. Elliot's connections in the world of radio and television are deep, and his experience in navigating the system can help any organization increase their brand awareness. Elliot was also invaluable in helping my team to communicate a complex subject area in a way that could be understood and valued by a lay audience. I highly recommend Elliot.
Marla Phillips, PhD, Director, Xavier Health
Elliot used his network, experience and strategic thinking to obtain media visibility for our event on short notice. His leadership of the public relations process, coaching of the participants presented to the media and overall guidance made the event and the experience memorable for all. Thank you, Elliot, for your passion, persistence and dedication to supporting nonprofit organizations. We're blessed to have you.
Rick Barron, Clermont Pets Alive!, Amelia, Ohio
Elliot Grossman consistently generated fresh ideas about making our ADA 25th Anniversary Celebration newsworthy. He was clearly aligned with our mission to inspire, empower and be inclusive on behalf of all people with disabilities. His time in coaching committee members before news interviews, seeking out the unique stories in our community, and keeping a focus on the relevancy of our event paid off with multiple media outlets picking up stories, conducting interviews, and covering our event.
Debbie Moorehous, Co-Chair, Cincinnati ADA 25th Anniversary Celebration
Development Director, Center for Independent Living Options, Cincinnati
Elliot Grossman is an astute listener, talented strategist and accomplished editor. His communication skills are exceptional and his grasp of the nuances and complexities of a situation are remarkable. Elliot’s follow-through reflects his strong organizational skills, his work ethic, and his ability to communicate with precision. It is a joy to work with him on a project.
Peter M. Bloch, Retired Executive Vice President, Easter Seals TriState;
Retired President and CEO, JVS Career Services, Cincinnati
Elliot Grossman comes up with innovative ways to publicize the great work our faculty, staff and students are doing at the Williams College of Business. In two years, Elliot has been able to create more positive publicity for the business school than the last eight years combined. His work for the X-LAB Competition has led to more than 300 entrepreneurs submitting ideas for new businesses and nonprofits. His writing about our pioneering Business Profession Program has generated interest from business schools across the U.S. And his role as an experienced advisor to me has been invaluable.
Dr. Ali Malekzadeh, Former Dean, Williams College of Business,
Xavier University, Cincinnati, Ohio
Elliot helped us achieve spectacular media results. He is creative, dedicated and follows through. Working with him was a pleasure and I would not hesitate to use his services again -- or recommend them to anyone.
Carol Silver-Elliott, Former President & CEO,
Cedar Village Retirement Community, Mason, Ohio
For more than 10 months, Elliot Grossman assumed responsibility for communications in the Lakota Schools. In one of the largest school districts in Ohio, Elliot oversaw a communications strategy during a period of rapid change within the school district. He has a rare talent to combine large amounts of work with extraordinary thoroughness. His awareness and implementation of his client’s mission and vision are reflected every day in his work.
Randy Oppenheimer, Former Executive Director, Media and Community Relations,
Lakota Local School District, Butler County, Ohio
Elliot is a seasoned and talented communications professional. Some of his key skills are in media placement and management strategy, writing, partnership-building, and event-planning. He is a trustworthy resource for communication issues management. I marvel at his keen and practiced way of getting straight to the root of any matter with the utmost diplomacy and honesty. He is gifted in sizing up complex information and situations to quickly understand how and what to communicate.
Jenny Dexter, Former Director, Community Relations,
Hamilton County Developmental Disabilities Services, Cincinnati, Ohio
Without Elliot Grossman’s public relations efforts, the first phase of the Xavier Launch-a-Business Competition would not have been so successful. Elliot has the ability to coordinate multiple avenues while at the same time focusing on important details. He has great listening skills and a keen ability to ask the questions that need to be asked, to open up discussions that lead to the best solution. And Elliot has the ability to work smoothly with anyone – from our dean to our administrative assistants to our technical support staff.
Joseph Carter, Director, X-LAB; Visiting Professor, Management & Entrepreneurship,
Xavier University, Cincinnati, Ohio
Elliot Grossman took the complex challenge of communicating major school cafeteria menu changes and effectively crafted the message and talking points, and ultimately designed a successful media strategy. He thinks visually, analytically and most important, creatively. His news release was interesting, timely and data driven, which is why every major news outlet picked up the story. Elliot was very effective, professional and a pleasure to work with. I highly recommend him.
Chris Burkhardt, Director, Child Nutrition, Lakota Local School District, Butler County, Ohio
Cincinnati Leaders Recommend Ashire Communications
"Elliot Grossman Is The Consummate Professional
Who Delivers What He Promises"
Over the past year I have worked with Elliot on a public relations project involving the Cincinnati Public Schools. He has been a key part of a group seeking to bring important news regarding the school district to the local community. I have found his ability to plan, ask the questions that no one has thought of and ability to see information in the eyes of those receiving it extraordinary. He also has the ability to write things in a way that are concise and easy to understand.
Kent Friel, Chair, Cincinnatus Association Education Panel
I can highly recommend Elliot Grossman and Ashire Communications for nonprofits needing help with publicity. As co-chairs of the recent ADA 25 Cincinnati Celebration, we hired Elliot to assist us to increase awareness of the Americans with Disabilities Act and our event. Though our budget was limited, Elliot was able to get us radio, television and press coverage, far greater than any we've been able to generate on our own in the past. He is great to work with and understands nonprofits.
Kat Lyons, Co-Chair, Cincinnati ADA 25th Anniversary Celebration
Advocacy Coordinator, Center for Independent Living Options, Cincinnati
I'm pleased with the assistance that Ashire Communications provided on our recent communications audit, both in terms of quality of information and the depth of analysis offered. Their 'deep dive' went beyond simple channels of communication to include facets of community perception and engagement. Their conclusions were thought-provoking and their recommendations were comprehensive yet actionable. In addition to the audit, Ashire provided hands-on communication services and aided in our effort to hire a communications professional. Overall, Elliot's directness, insight and encouragement have been extremely beneficial to our district and in helping us better define and pursue our communication goals.
John Hamstra, Superintendent, Southwest Local School District, Harrison, Ohio
Elliot Grossman did a fantastic job garnering print, TV, radio and online media coverage for the 10th annual Paddlefest. He designed a media relations plan that paid off big time as he pitched our event to local and national media outlets. He secured at least 10 TV news stories before and during our event plus four radio interviews and multiple articles in daily and weekly publications in the Greater Cincinnati area. Thanks to his work with The AP, the wire service story on Paddlefest was picked up by nearly 200 media outlets around the U.S. I highly recommend Elliot to any organization interested in using the media to communicate its message!
Brewster Rhoads, Founder of the Ohio River Way Paddlefest, Cincinnati, Ohio